A full site rework led to a 500% increase in engagement for key content.
Connected Places Catapult is the UK’s innovation accelerator for cities, transport, the built environment and local growth. Its purpose is to connect businesses with academic communities and local governments to accelerate innovation for the UK’s cities, towns & transport systems

Transforming a legacy site into a focused lead generation & data collection machine.
We re-architected and redesigned an existing website with over 800 pages of content to produce a subset of hyper-engaged users, who spend an average of 16 minutes on the site and can be identified by name & company in the CRM.
19,000 +
new customer leads
500% increase
in engagement for key content
80%
of people who download reports contribute every critical data point we collect.
Zero
data loss through self-healing API integrations and non-cookie dependent data capture.
Such was the impact, that we had someone say they now really understand what we do.
